Captain Marketing Lead

Job Description

Careem is building the Everything App to simplify daily life across the Middle East by making it easier to move around, order food and groceries, manage payments, and more. Since 2012, Careem has empowered over 2.5 million captains to earn income, served more than 70 million customers, and created a platform that supports regional talent and entrepreneurs. Operating in over 70 cities across 10 countries, from Morocco to Pakistan, Careem is driven by a strong purpose to improve lives and foster an inspiring work environment. We are looking for a passionate and creative Graphic Designer to join our Captain Marketing team. This role involves creating clear, compelling, and culturally relevant visual communications tailored specifically for Careem’s captains. The ideal candidate will simplify complex messages into engaging visuals that build trust, motivate, and inspire captains across diverse markets.

Key Responsibilities:
- Design engaging communication materials for captains, including videos, posters, flyers, WhatsApp creatives, in-app banners, newsletters, and training content.
- Translate campaign concepts into captain-focused designs that are simple, impactful, and easy to understand.
- Collaborate closely with the Captain Marketing, Operations, and Community Engagement teams to ensure all designs align with the brand and resonate with the captain audience.
- Support on-ground campaigns, events, and activations by creating merchandise, signage, and event branding.
- Maintain design consistency across all touchpoints, adapting content to local languages and cultural contexts.
- Manage multiple projects simultaneously and deliver high-quality outputs within tight deadlines.

Required Qualifications:
- Bachelor’s degree in Graphic Design, Visual Arts, or a related field.
- 2 to 4 years of experience in graphic design, preferably within marketing or communications.
- Strong portfolio showcasing marketing collaterals, campaign creatives, and community-focused design work.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and familiarity with tools such as Canva, After Effects, or Figma.
- Ability to distill complex messages into clear, visually engaging formats, especially for audiences with varying literacy levels.
- Strong cultural awareness and sensitivity to designing for multilingual and multicultural audiences.

Preferred Qualifications and Benefits:
- Motion graphics or video editing skills are a plus.
- Opportunity to work and learn alongside inspiring colleagues in a purpose-driven organization committed to regional impact.
- Flexible work arrangements including four days in-office and one day remote per week, plus the option to work remotely from any country for 30 days annually.
- Unlimited vacation days and access to healthcare benefits.
- Fitness reimbursements for activities such as gym memberships and training classes.
- Continuous learning and growth opportunities in a dynamic environment focused on unlocking the region’s potential.

Careem is an equal opportunity employer that values diversity and encourages candidates from all backgrounds to apply and contribute to our mission of simplifying and improving lives across the Middle East.