Graphic Designer

Remote | Offshore | Full-Time | Output-Focused

Salary- Up to $2,500 / month

Start: ASAP

About the Company

The client operates multiple Direct-to-Consumer (DTC) e-commerce brands in the health, wellness, and skincare space, generating 7-figure monthly revenue.

The business is built on direct response marketing, aggressive creative testing, and conversion-focused funnel optimisation. Customers are primarily US-based adults aged 40+ who value clarity, trust, and practical results.

Internally, the client runs a performance-first, test-and-iterate culture. Design decisions are driven by conversion data and user behaviour, not aesthetics or brand trends.

Role Overview

This is a CRO Designer role, not a brand or visual identity position.

You will be responsible for designing conversion-driven funnels and page layouts that support paid traffic and high-volume testing. Your work directly impacts conversion rate, revenue per visitor, and funnel efficiency.

You will collaborate closely with CRO Managers and Developers to design, test, iterate, and improve funnel performance quickly.

Key Responsibilities

Conversion-Focused Design

• Design landing pages, PDPs, checkout pages, and upsell/downsell flows
• Create layouts optimised for paid traffic and mobile-first users
• Reduce friction across key funnel steps through clear hierarchy and flow

Testing & Iteration

• Produce design variants for A/B testing
• Iterate designs based on test results and user behaviour data
• Support fast experimentation through reusable and scalable design systems

Collaboration & Execution

• Work closely with CRO Managers to translate test hypotheses into designs
• Collaborate with Developers to ensure designs are practical and test-ready
• Provide clear design rationale tied to conversion goals

Required Experience

Must-Have

• Proven CRO-focused design experience for DTC e-commerce
• Funnel and landing page design experience
• (Checkout Champ / Funnelish strongly preferred)
• Strong understanding of direct response and conversion principles
• Experience designing for mobile-first, paid traffic environments
• Comfortable working in fast testing cycles with frequent feedback

Nice-to-Have

• Basic understanding of HTML/CSS
• Experience working alongside CRO or growth teams at scale

Tools & Stack

You should be confident using:

• Figma
• Checkout Champ and/or Funnelish
• Google Sheets (tracking tests and iterations)
• Basic HTML/CSS understanding (nice to have)

Deliverables & KPIs

Core Deliverables

• Funnel sections and full-page layouts
• Design variants for A/B testing
• CRO-driven design iterations based on test results

Key KPIs

• Funnel CVR uplift
• Revenue per visitor
• Test win rate linked to design changes

Working Style & Expectations

• Flexible schedule — output and speed matter more than hours
• Fast iteration and responsiveness to feedback required
• High level of ownership over design performance

Non-Negotiables

• Proven CRO and e-commerce funnel design experience
• Ability to design for conversion, not just visuals
• Comfort with fast testing cycles and feedback loops
• Experience working with funnel builders

Ideal Candidate Traits

• Conversion-Focused Thinker – designs with intent and hierarchy
• Fast & Iterative – comfortable shipping, testing, and refining
• Detail-Oriented – precision matters in high-volume funnels

Why This Role

• Direct impact on revenue and funnel performance
• Work on high-traffic, high-testing DTC funnels
• Clear feedback loops and measurable outcomes
• Opportunity to scale systems across multiple 7-figure brands

If this sounds like you, we’d love to meet you.

Please fill out the Application form https://forms.gle/cgvEnbrorYPsiMKZ9 and we’ll be in touch if it’s a fit