Industrial Equipment Sales Officer

Job Description

Fulcrum Pvt Ltd is seeking a dedicated and experienced Industrial Equipment Sales Officer to join our sales and marketing team based in Karachi. This full-time on-site position requires a professional with 4 to 5 years of proven experience in B2B sales, specifically within the pharmaceutical industrial equipment sector. The successful candidate will be responsible for developing and executing comprehensive sales strategies to drive business growth and expand market presence within pharmaceutical companies and related industrial sectors. Emphasizing excellent client-handling skills and strong business development capabilities, the role involves extensive travel for client meetings and direct engagement with manufacturing units and potential customers. In this role, the Industrial Equipment Sales Officer will manage a small team of one person, providing leadership and coordination to ensure seamless order execution and outstanding customer satisfaction. This position demands strong negotiation skills, the ability to generate new business opportunities, and the preparation of commercial proposals tailored to client requirements. The candidate will also monitor market trends and competitor activities while liaising with internal technical teams to meet client needs efficiently and effectively.
Responsibilities
 

• Develop and implement sales strategies aligned with company targets to achieve business growth within the pharmaceutical and industrial equipment sectors.
• Identify, connect with, and develop new business opportunities by conducting thorough market research, networking, referrals, and client outreach.
• Generate and maintain a robust sales pipeline through proactive lead generation and continuous client engagement.
• Perform on-site visits to pharmaceutical companies, manufacturing units, and potential clients to present products and promote pharmaceutical industrial equipment and machinery.
• Build and sustain strong relationships with existing and prospective clients by understanding their equipment needs and offering tailored solutions.
• Prepare accurate and competitive quotations, commercial proposals, and offers that meet client requirements and company policies.
• Negotiate pricing and commercial terms effectively to close sales while ensuring favorable outcomes for the company.
• Follow up promptly on leads, quotations, orders, and business opportunities to maintain momentum and secure contracts.
• Monitor industry market trends, competitor activities, and evolving customer needs to adjust sales tactics and enhance competitive positioning.
• Coordinate closely with technical and internal teams to ensure timely and accurate order fulfillment, addressing any client concerns proactively.
• Maintain detailed sales records, reports, and forecasts to track progress and inform management decisions.
• Lead and manage a team member, providing guidance, support, and direction to optimize team performance and achieve sales goals.
• Travel extensively within the assigned territory for client meetings, product demonstrations, and business development activities.
• Maintain professionalism and adhere to company policies during all sales and marketing activities.
• Participate in promotional activities, trade shows, and industry events as required to enhance company visibility and market reach.