Media Buying Operations Manager (Performance & Execution)

About the job

Company Overview

GrowthX™ is a performance-driven growth platform specializing in scaling law firms and healthcare practices through paid advertising, operational systems, and data-backed decision-making.

We have generated over $100M+ in client revenue and deployed $10M+ in ad spend, focusing on building scalable lead generation systems across Meta and Google.

Our strength is execution, systems, and performance.
 

Role Overview

We are hiring a Media Buying Operations Manager to run the execution layer of our paid advertising campaigns.

This is NOT a media buyer role.

You will NOT be responsible for strategy or running ads directly.

Your job is to:

👉 ensure campaigns are launched on time

👉 ensure teams are aligned

👉 ensure nothing falls through the cracks

You will act as the central operator across media buyers, creatives, CRM, and call center.
 

Key Responsibilities
1. Campaign Execution & Launch Coordination

• Ensure campaigns are launched on time
• Confirm creatives, tracking, and funnels are ready before launch
• Coordinate between media buyer, creative team, and CRM team
   

2. Task & Workflow Management (ClickUp)

• Own and manage ClickUp workspace
• Track all tasks daily
• Ensure deadlines are met
• Identify and resolve blockers immediately
   

3. Team Coordination & Accountability

You will manage execution across:

• Creative team (design + copy)
• CRM / funnel team
• Media buyers (coordination, not strategy)
• Call center

Your job is to:

• assign tasks
• follow up daily
• enforce accountability
   

4. Performance Tracking & Reporting

Track and report:

• Cost Per Lead (CPL)
• Click-Through Rate (CTR)
• Conversion Rate (CVR)
• Lead volume

You are NOT making strategy decisions, but:

👉 you must understand what is working and what is not
 

5. Lead Quality Feedback Loop

• Collect feedback from call center
• Identify bad vs good leads
• Send feedback to:
• media buyers
• creative team
• CRM team
   

6. Systems & SOP Enforcement

• Maintain clean systems and structure
• Ensure naming conventions are followed
• Build and enforce SOPs
• Keep everything organized and scalable
   

Requirements
Experience

• 2–5+ years in marketing operations, project management, or media buying coordination
• Experience working in an agency or performance marketing environment
• Experience managing remote teams
   

Technical Understanding (Required)

You must understand:

• Meta Ads basics
• Google Ads basics
• Lead generation funnels
• Core metrics:
• Cost Per Lead (CPL)
• Click-Through Rate (CTR)
• Conversion Rate (CVR)
   

Tools

• ClickUp (or similar project management tool)
• CRM systems (GoHighLevel or similar)
• Basic reporting tools / dashboards
   

Traits

• Extremely proactive (you do not wait for instructions)
• Highly organized and detail-oriented
• Strong follow-up and accountability mindset
• Comfortable working in fast-paced environments
• Strong communication skills

Screening Questions (include in application)

• If creatives are delayed and a campaign launch is in 48 hours, what do you do step by step?
• What metrics do you track daily in a lead generation campaign?
• What would you do if Cost Per Lead suddenly increases?
   

Test Task (Shortlisted Candidates)

You will be given a scenario involving:

• delayed creatives
• incomplete tracking
• upcoming campaign launch

You must:

👉 create a step-by-step execution plan
 

Compensation

• Competitive salary based on experience
• Performance-based growth opportunities
• Long-term role with potential to grow into Director of Operations
   

Final Note

This is not a passive role.

We are looking for someone who:

👉 takes ownership

👉 drives execution

👉 ensures results happen