Sales & Marketing Officer

Kestrel Education is looking for a dynamic and target-oriented Sales & Marketing Officer to support student recruitment, admissions, and marketing activities. The ideal candidate will be responsible for generating leads, counseling prospective students, assisting with admissions processes, and executing marketing initiatives to increase enrollments. This role requires strong communication skills, relationship-building abilities, and a passion for helping students achieve their educational goals.

Key Responsibilities

Sales, Admissions & Student Counseling

• Respond to student and parent inquiries through phone calls, emails, social media, and walk-in visits.
• Provide basic counseling regarding study abroad opportunities, admission requirements, and educational pathways.
• Guide prospective students through the application and enrollment process.
• Follow up with leads regularly to maximize conversions and admissions.
• Assist students in gathering and preparing required admission documents.
• Maintain a strong pipeline of prospective students and ensure timely communication.
• Support the achievement of monthly enrollment and admission targets.

Marketing & Lead Generation

• Execute marketing campaigns to generate student leads and increase brand awareness.
• Assist in organizing education fairs, seminars, webinars, and promotional events.
• Conduct outreach activities with schools, colleges, academies, and educational partners.
• Promote educational programs through social media, digital platforms, and direct marketing initiatives.
• Identify new opportunities for student recruitment and market expansion.
• Represent the organization professionally at marketing and recruitment events.

Client Relationship Management

• Build and maintain positive relationships with students, parents, and educational partners.
• Provide timely updates regarding admissions and application progress.
• Ensure a high standard of customer service throughout the student journey.
• Address student concerns and coordinate with relevant departments for resolutions.

Administrative & Reporting Duties

• Maintain accurate records of inquiries, applications, enrollments, and follow-ups in CRM or internal systems.
• Prepare daily, weekly, and monthly sales activity reports.
• Track lead conversion rates and support management with performance insights.
• Ensure all student records and documentation are properly maintained and updated.

Qualifications & Requirements

• Bachelor's degree in Business Administration, Marketing, Education, or a related field.
• 2–3 years of experience in sales, marketing, admissions, customer service, or student counseling.
• Excellent communication, presentation, and interpersonal skills.
• Strong sales and negotiation abilities.
• Proficiency in Microsoft Office (Excel, Word, PowerPoint).
• Experience with CRM systems will be an advantage.
• Ability to work under targets and deadlines.
• Strong organizational and follow-up skills.

Application Question(s):

• How many years of experience do you have in sales, marketing, admissions, or student counseling?
• Have you worked in the education, study abroad, or student recruitment industry before? If yes, please provide details.
• How soon can you join if selected?
• What is your expected monthly salary?

Education:

• Bachelor's (Required)

Work Location: In person