Search Engine Optimization Executive (Mid-level)

About the job

You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks.

• Performing ongoing keyword research including discovery and expansion of keyword opportunities
• Researching and implementing content recommendations for organic SEO success
• Research and analyze competitor advertising links
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Requirements and skills

• 2 years of experience in successfully developing and executing SEO campaigns
• Solid understanding of performance marketing, conversion, and online customer acquisition
• Knowledge of keyword research and data mining tools
• Experience with SEO industry programs, such as Google Analytics or Adobe Analytics
• Knowledge of ranking factors and search engine algorithms
• Knowledge of technical SEO
• Up-to-date with the latest trends and best practices in SEO and SEM

Location: Gulshan-e-Iqbal,Karachi

Salary: PKR 50,000-55,000