Social Media Marketer

Job Description

We are looking for a confident and proactive Social Media Marketer with proven experience in managing both paid and organic campaigns. The ideal candidate will focus on generating high-quality inquiries and leads for our DME and Automotive services through strategic social media marketing. This full-time position is based in PECHS Block 2 and requires working the evening shift from 7:00 PM to 2:30 AM. The role demands a performance-driven individual who can independently manage campaigns while collaborating effectively with internal teams to achieve measurable results.

Key Responsibilities
Plan, execute, and optimize social media campaigns across platforms such as Facebook, Instagram, and LinkedIn, ensuring a balance between paid and organic strategies. Generate qualified leads and inquiries specifically targeting the DME and Automotive sectors. Develop engaging content that aligns with the brand’s identity and marketing goals. Monitor campaign performance closely by analyzing data and preparing regular reports to track progress and identify areas for improvement. Optimize advertisements to enhance reach, engagement, cost per lead (CPL), and conversion rates. Manage audience targeting and retargeting strategies while efficiently handling ad budgets to maximize ROI. Work in close collaboration with sales teams to ensure timely follow-up on leads and maintain a seamless lead management process. Stay updated on the latest social media trends, platform algorithm changes, and best practices to keep campaigns effective and relevant. Maintain consistent brand messaging across all digital channels to strengthen brand presence and recognition.

Required Qualifications
A minimum of 2 to 3 years of hands-on experience in social media marketing is essential. Demonstrated expertise in managing both paid advertising and organic growth strategies is required. Proven success in lead generation campaigns, preferably within the DME or Automotive industries, is highly valued. Strong communication and interpersonal skills are necessary to engage effectively with internal teams and external audiences. The candidate should possess a confident, energetic, and proactive approach to work. Analytical skills are important for interpreting campaign data and generating actionable insights through detailed reports. Ability to work independently while consistently meeting or exceeding performance targets is a must.

Preferred Qualifications and Benefits
The position offers a competitive salary package ranging from Rs50,000 to Rs80,000 per month, depending on experience. We provide a professional and growth-oriented work environment that encourages career development. Performance-based incentives are available to reward outstanding contributions. There are clear opportunities for career advancement within the organization. This is a full-time, in-person role located in PECHS Block 2, with an evening shift schedule.

This role presents a unique opportunity to drive the growth of our DME and Automotive services through impactful social media marketing strategies. If you are results-oriented and eager to make a measurable difference, we encourage you to apply.