Digital Marketing Executive

Yuni Rides is seeking a highly motivated Digital Marketing Executive with at least 3 years of experience to drive brand growth and online presence. The ideal candidate possesses a strong foundation in search engine optimization and digital advertising strategies. This role requires hands-on experience in managing social media platforms and crafting engaging content to organically increase brand awareness. You will be responsible for developing and executing comprehensive marketing campaigns from inception, helping to build a lasting brand presence in a competitive market. As a Digital Marketing Executive at Yuni Rides, you will work independently to design and implement marketing funnels, generate high-quality leads, and utilize analytics tools to refine strategies. The position does not involve team management, offering the opportunity to focus on creative and strategic responsibilities. Your role will be pivotal in supporting the company's growth objectives by enhancing digital footprint and connecting effectively with target audiences through multiple channels.
Responsibilities
 

• Develop and execute digital marketing campaigns that align with Yuni Rides' brand objectives and target audience.
• Conduct thorough keyword research and implement on-page and off-page SEO strategies to improve search engine rankings and organic traffic.
• Manage all social media accounts, including content creation, scheduling, and audience engagement, to grow followers organically.
• Create, edit, and publish blog posts and other relevant content that supports SEO goals and audience engagement.
• Plan and implement email marketing campaigns that nurture leads and encourage customer retention.
• Manage and optimize Google Ads campaigns and other digital advertising initiatives to maximize return on investment.
• Analyze campaign performance using Google Analytics and other tools to make data-driven recommendations and improvements.
• Design marketing funnels that effectively convert prospects into qualified leads and ultimately into customers.
• Collaborate with internal teams to align marketing communications with brand messaging and market trends.
• Stay current with industry trends, emerging tools, and best practices in digital marketing to maintain a competitive advantage.
• Monitor social media advertising performance and manage budgets to ensure efficient spending.
  • Utilize social media management tools to streamline content posting and monitor social engagement metrics.