SEO

Sb Custom Patches seeks a dedicated SEO Specialist to enhance the online presence and visibility of its website. The ideal candidate possesses a deep understanding of search engine optimization techniques, including keyword research, on-page and off-page SEO, and the use of optimization tools to improve website ranking and traffic. This full-time, on-site role requires a motivated individual to develop and implement effective SEO strategies that drive organic growth and boost website performance. The SEO Specialist collaborates with the marketing team to conduct thorough competitor analyses and website audits while continuously monitoring the performance of SEO campaigns using industry-standard tools. They must have a creative approach to problem-solving and a solid grasp of modern SEO trends, including local SEO and AI SEO advancements. Effective communication and reporting skills are essential to articulate insights and progress to stakeholders. This position is an excellent opportunity for a professional with at least one year of experience seeking to grow their expertise in a dynamic work environment.

Responsibilities
 

• Conduct detailed keyword research and competitor analysis to identify growth opportunities.
• Optimize website content, meta titles, descriptions, and structure to align with best SEO practices.
• Implement effective on-page SEO techniques to improve site usability and search engine ranking.
• Execute off-page SEO activities, including building high-quality backlinks to enhance domain authority.
• Develop and maintain comprehensive SEO strategies aimed at increasing organic traffic and visibility.
• Utilize SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, and Moz for monitoring and reporting.
• Perform technical SEO audits to detect and resolve website performance issues impacting search ranking.
• Improve local SEO visibility to capture and engage targeted regional audiences.
• Regularly analyze SEO metrics and generate reports to provide insights into campaign effectiveness and website performance.
• Stay updated with the latest SEO trends and algorithm changes, incorporating AI SEO advancements into strategies where applicable.
• Collaborate with cross-functional teams to support content optimization and ensure alignment with SEO objectives.
• Maintain website SEO health by monitoring and optimizing elements like meta tags, keyword density, URL structures, and site speed.