Performance Marketing Manager

HRSI is looking for Performance Marketing Manager for one its leading client. City: Any Cities

Job Role: Remote but have to visit officer on occasions

Experience Required: 1 to 4 years Minimum

Job Description

• Analyses regional performance marketing channels such as email, paid search/social, making recommendations for optimisation.
• Performs analysis and provides insights for paid channels to understand what marketing channels are the most effective.
• Supports testing and optimisation of campaigns and initiatives through testable data-driven hypotheses, tracking, measurement and analysis.
• Tests, measures and optimises different approaches to improve customer acquisition through paid campaigns.
• Works closely with marketing managers in 19 countries to gather market insights and come up with suggestions to improve paid campaigns performance.
• Works with regional marketing teams and to define targeting criteria and support execution of campaigns based on those criteria.

Requirements:

• Prior experience of managing Meta & Google search campaigns in multiple countries preferably Asia Pacific countries
• prior experience in building effective multi-channel marketing strategies, including PPC, SEO, social media, and other digital channels
• have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience
• possess excellent analytical skills and leverage data, metrics, analytics, and consumer behaviour trends to drive campaign ROI up.
• Prove track record of improving ROI and conversion rates Meta and Google Search, Performance Max campaigns