Email Marketing Specialist (HubSpot/Salesforce)

About the job
We're hiring for Email Marketing Executive (HubSpot/Salesforce)

About Our Client:

Our Client is a global frontrunner in championing skilled behavior change in the workplace. Established in 1992, our unwavering mission has been to revamp businesses by cultivating skills and habits that ensure the safety, health, and productivity of workers. Their the span of their 30-year legacy, we have forged solid partnerships with premier companies globally and prominent health and safety bodies.

Job description:
We are looking for a detail-oriented and analytical HubSpot CRM Executive with strong experience, particularly Sales Hub and Marketing Hub, to support our marketing and sales operations. In this role, you will play a key role in ensuring smooth CRM operations, lead funnels, maintaining data quality, and reporting on system performance. Your primary responsibilities will involve monitoring CRM activities, addressing data integrity issues, and providing insights to support strategic decision-making. The role requires an executive who can proactively spot issues, recommend improvements, and collaborate cross-functionally to enhance marketing funnel ows and operational efficiency.

Key Responsibilities:
HubSpot CRM Oversight & Reporting:
Oversee daily HubSpot CRM operations, ensuring data accuracy and integrity
Conduct regular reviews and update CRM records to ensure accurate reporting and data segmentation
Monitor CRM performance metrics and provide periodic reports on data quality, customer segmentation, and engagement levels.
Automation & Workow Optimization:
Support automation workows in HubSpot and ensure alignment with internal processes
Collaborate with Marketing and Sales teams to ne-tune workows, enhancing engagement and eciency
Identify bottlenecks in workows and recommend adjustments to improve performance
Campaign Monitoring & Support:
Assist in overseeing targeted email marketing campaigns using HubSpot's email tools
Monitor campaign performance, including open rates and conversion metrics, to provide insights on potential improvements
Ensure compliance with data privacy standards, supporting ongoing lead nurturing and retention strategies
Data Integrity & Enrichment:
Implement data quality practices and run periodic data checks to maintain CRM data accuracy
Collaborate with Sales and Marketing to rene data collection methods, ensuring optimal data enrichment and CRM capabilities
Insight & Recommendation Reporting:
Generate and deliver regular reports on CRM, engagement metrics, and data integrity
Analyze CRM data to offer insights and recommendations, contributing to customer journey improvements and data-driven strategies
Work with stakeholders to develop and manage dashboards that provide real-time access to key CRM performance metrics

Qualifications:
Bachelor's degree in Marketing, Business, or related eld
2 years of experience with HubSpot, specifically Sales Hub and Marketing Hub
HubSpot CRM management or Salesforce experience is must
Strong knowledge of CRM practices, data management, and segmentation
Experience with HubSpot's reporting and automation tools
Ability to provide data-driven insights and work collaboratively across teams
Familiarity with data integration and enrichment tools
Understanding of email marketing compliance and data privacy regulations
HubSpot Experience
HubSpot Certications

Benefits:
Competitive salary and performance-based bonuses.
Comprehensive benefits package.
Opportunities for professional development and a collaborative work environment.

Experience: 2 yrs

Salary: 100K+

Work TImings: Monday to Friday 10:00 am to 6:00 pm
(Flexible Hours: An additional 1.5 hours may be worked between 9:00 and 07:30)

Work Days: Monday to Friday

Location: Shahrah e Faisal, Karachi

Interested candidates can share their updated resume at [email protected] (not com)